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As a global brand, we already had strong offline recognition. But Latona gave us a powerful local boost online - especially in Yerevan, where curated marketplaces are gaining trust. It helped us reach new customers, faster and more organically.
We went from 150 orders a week to 50+ a day. I love how simple the system is - and customers actually find us now without paid ads. It's been a game-changer for our family business.
Amazing!!
We sell handmade boxes and always struggled with last-minute deliveries. Latona helped us connect with couriers and finally scale. I wish we joined earlier.
Latona makes onboarding simple and fast.
Just fill out the signup form, tell us what you sell, and upload your product list or menu.
We’ll help you go live, and you can start taking real orders through the Latona Vendor App in as little as 24 hours.
Your customers are waiting. Let’s get you selling.
Once you register and submit your shop details, our team begins the onboarding process immediately. Most vendors are approved and ready to start accepting orders within 24 to 48 hours. In some cases, the process can be completed in as little as 12–18 hours. Moderation of your product listings happens right after registration to ensure quality and compliance. We’re here to support you every step of the way.
Not at all. You don’t need a storefront to join Latona. Many of our vendors operate from home studios, cloud kitchens, or warehouses. As long as you can reliably fulfill orders and meet our product quality standards, you’re welcome to sell on the platform. We’re built to support both traditional retailers and modern creators.
Latona follows a seller-led delivery model, giving vendors full flexibility and control over how their products reach customers. As a seller, you are responsible for managing the delivery process - whether that means delivering orders yourself, using your in-house courier team, or partnering with third-party services (Yandex Delivery, GG Delivery etc). Latona provides all the tools to make this seamless, including real-time order tracking, courier notifications, and performance analytics. In many cities, Latona also operates its own courier network, and depending on your shop's location, we can help connect you with reliable in-house delivery support. We do not use centralized warehouses or pickup points - deliveries go straight from your location to the customer, ensuring speed and brand consistency.
Latona is a curated marketplace focused on emotional, high-impact products. We welcome vendors offering fresh flowers, designer cakes, sweets, handmade gifts, event sets, beauty boxes, unique accessories, home decor, and more. If your product sparks joy, creates a moment, or helps people celebrate - it belongs here. All listings go through moderation to ensure quality, aesthetic consistency, and customer value. We do not currently support the sale of digital products, used goods, or items unrelated to the gifting, celebration, or lifestyle categories.
Joining Latona is completely free. No setup fees, no monthly charges - you can open your shop and start selling without paying a thing. We only take a small commission when a customer orders through the Latona platform. But here’s the best part: if someone visits your shop via a direct link - like from your Instagram or your website - you keep 100% of that sale. No commission at all. Vendors who choose a slightly higher commission rate get better visibility - top spots in categories, homepage placement, and exposure in our campaigns. You stay in control, and we make it work for your business.
Yes, while Latona is built to highlight quality, emotion-driven products, we also support large-scale sellers and retail chains that align with our values. If your business can offer consistency, aesthetics, and a customer-first mindset, we’re ready to work with you. We provide tailored onboarding and integration support for larger vendors, including catalog imports, API access, and team training. Whether you’re managing one store or ten, we’ll help you launch fast and scale smoothly, without losing the soul of your brand.
Every Latona vendor gets access to Latona Manager, your personal dashboard to run and grow your shop. From one place, you can manage orders in real time, update products, see customer details, track earnings, and monitor what’s working. No need for complicated tools or extra software, it’s all there, built for sellers who want control without the hassle. Whether you’re handling five orders a day or fifty - Latona Manager keeps everything flowing smoothly.
Delivery coverage depends on your city and location. In major areas like Yerevan, Latona’s courier network reaches most neighborhoods. If you're located outside the core zones, we’ll work with you to define the right delivery area based on your capacity and demand. Whether you handle delivery yourself or use our couriers, we make sure your coverage is optimized to reach your audience without compromising quality.